Stop guessing where your audience is. Soko has already found them.
Soko gives you access to enriched, targetable inventory across audio, video, and CTV — with full transparency into what you're buying. Search for audiences in natural language, create PMP deals in one click, and activate across every connected exchange simultaneously.
Cleaner access to addressable audiences.
Natural Language Audience Search
Search for your target audience in plain language — "finance enthusiasts 25-44 in Phoenix" — and Soko shows you exactly how many addressable impressions are available, split by channel, with suggested floor prices and predicted fill rates.
One-Click PMP Deals
Create a PMP deal directly on Soko's platform, set your targeting parameters, and we map the deal to every connected exchange simultaneously. One deal, multiple supply paths, unified reporting.
Full Supply Transparency
Know exactly what you're buying. Soko provides full transparency into inventory quality, audience composition, identity confidence scores, and supply path optimization across every transaction.
Demand Intelligence
Understand where your competitors are spending, which audience segments are underserved, and where you can find inventory efficiency — all from marketplace-level demand analysis.
Cross-Device Consistency
Identity resolution connects fragmented devices into household-level views. Reach the same audience across audio, display, mobile, video, and CTV without duplication or waste.
Omnichannel Activation
Activate against enriched supply across every channel. Audio, display, mobile, video, and CTV — all accessible through a single marketplace with identity-enriched targeting.
From audience search to live deal in minutes.
Search
Describe your target audience in natural language. Soko returns available impressions by channel with predicted fill rates.
Create Deal
Set targeting parameters and create a PMP deal. Soko maps it to every connected exchange automatically.
Activate & Measure
Bid against enriched, identity-resolved supply. Unified reporting shows performance across all supply paths in one view.
Find your audience. Create the deal. Activate everywhere.
Book a demo to see how Soko's marketplace gives you cleaner access to addressable audiences across every channel.